What is Swim lane diagram?

Swimlanes add an extra level of clarity about who does what to process flowcharts. Combining the Empathy map with the Customer Journey map will create a Swim Lane diagram. This diagram serves to create a heat map of the problems that exist within each step of the customer journey.

A swimlane diagram is a type of flowchart that delineates who does what in a process. Using the metaphor of lanes in a pool, a swimlane diagram provides clarity and accountability by placing process steps within the horizontal or vertical “swimlanes” of a particular employee, work group or department. It shows connections, communication and handoffs between these lanes, and it can serve to highlight waste, redundancy and inefficiency in a process.

Benefits:

• Higlight and visualize processes in company.
• Optimalization of bottlenecks, waste and other inefficiencies.
• Structurize the process to steps
• Bringing more clarity
• More integration across departments